The Brilliance of BLU5—Everything You Need To Know About Our Blue Light Technology

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by Amanda Etkind

If you’re anything like us, you’re probably planted in front of your computer, scrolling through TikTok, and catching up on the latest episodes of your favorite Real Housewives for more waking hours than not. But did you know going about these seemingly harmless daily activities are actually doing harm that specifically applies to your complexion? The culprit: Artificial blue light. This form of light penetrates the skin even deeper than UVA/UVB rays from the sun (yes, you read that right) and over time, can cause fine lines, discoloration, dullness, and more. Luckily, we created an entire routine powered by our BLU5 technology designed to not only rectify the already-done damage, but also prevent any further harm from happening. Because, let’s be real, we’re not giving up our screen time any time soon. Keep reading to learn all about our BLU5 technology, and how it protects and reverses artificial blue light damage, and what products you can find it in, so you can have your healthiest, most radiant skin yet.

What is BLU5 Technology?
You know how we wear sunglasses to shield our eyes from the sun’s rays, or face masks to filter and to protect against breathing in any harmful germs? A similar concept applies here. To give it to you straight, much like SPF was created to shield UVA/UVB rays, BLU5 was built to shield against artificial blue light. That’s where our BLU5 technology comes in. It acts as a filter that neutralizes the effects of blue light, but also, reverses the damage that’s already done taking on a more well-rounded approach. Unlike many brands that just add antioxidants and call it a day, we took it the extra mile and created a formula that takes a prevent AND reverse approach. Our BLU5 technology is made up of a proprietary blend of ingredients, but the star of the show is marine active extract. This powerhouse ingredient is sourced from the coast of Greenland and packed with proteins and polysaccharides, the same kind that sea creatures use to protect themselves. While you may not be Nemo or Dory, the ingredient works similarly by creating a protective barrier over your skin. Basically, it puts in the work (like your favorite shapewear sucks you in all the right places) to protect and neutralize blue light.

How does it work?
Our BLU5 blend is made up of multiple ingredients to help defend your skin in five different ways. From defending to damage repairing the products work to:

  1. Neutralize the damaging effects of blue light, while shielding skin from future damage
  2. Protect skin from oxidative stress
  3. Improve texture and helps maintain a firm, supple appearance
  4. Create youthful-looking skin by smoothing over fine lines and wrinkles
  5. Brighten skin tone, while minimizing the appearance of dark spots and hyperpigmentation

Where can I find it and how do I use it?
Luckily for you, our exclusive BLU5 technology is found in our entire lineup. You can purchase the products in a kit like our The Lifesaver Kit, or individually. Start with our Clean Scene Micellar Gel as a no-rinse cleanser both AM and PM. The gel works to remove makeup, dirt, oil, and other debris without stripping the skin. Next apply our gentle, yet super effective Texture Magic Exfoliating Toner made up of a blend of AHA/BHA/PHA that clears pores and exfoliates without the irritation. Next, slather your skin in our Glow Potion Oil Serum. The tri-layer formula acts as a serum, an oil, and an essence. Last, but certainly not least, apply our Water Jelly Dew Cream to lock it all in and give your skin a dose of lightweight hydration that truly packs a punch.

Now that you’re well aware of Blue Light and have the scoop on our BLU5 technology, we hope you’ll try out blue light fighting regiment to keep your complexion healthy and glowing from now on.

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